<aside> <img src="/icons/hexagon-alternate_yellow.svg" alt="/icons/hexagon-alternate_yellow.svg" width="40px" /> Outline Your Social Media Strategy

1. Navigate to the Social Media Strategy Outline page or database.
2. Click "New" to create a new strategy outline.
3. Fill in the details:
   • Goal: Define the main goal of your social media strategy.
   • Objectives: List specific objectives to achieve the goal.
   • Key Metrics: Identify metrics to measure success.
   • Platforms: Select the social media platforms you will use.
   • Content Themes: Define the main themes for your content.
   • Posting Schedule: Plan the frequency and timing of your posts.
   • Budget: Allocate a budget for your social media activities.

Tips:

• Be specific and measurable with your objectives.
• Regularly review and adjust your strategy based on performance. </aside>

<aside> <img src="/icons/hexagon-alternate_yellow.svg" alt="/icons/hexagon-alternate_yellow.svg" width="40px" /> Conduct a SWOT Analysis

1. Navigate to the SWOT Analysis page or database.
2. Click "New" to create a new SWOT analysis entry.
3. Fill in the details:
   • Strengths: List internal strengths.
   • Weaknesses: List internal weaknesses.
   • Opportunities: Identify external opportunities.
   • Threats: Identify external threats.

Tips:

• Use the SWOT analysis to inform your strategy and address weaknesses.
• Regularly update the analysis as your social media presence evolves. </aside>

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<aside> <img src="/icons/hexagon-alternate_yellow.svg" alt="/icons/hexagon-alternate_yellow.svg" width="40px" /> Analyze Competitors

1. Navigate to the Competitor Analysis page or database.
2. Click "New" to create a new competitor analysis entry.
3. Fill in the details:
   • Competitor Name: Name the competitor.
   • Platform: Select the platforms they are active on.
   • Follower Count: Enter the number of followers.
   • Engagement Rate: Enter their engagement rate.
   • Content Type: Describe the type of content they post.
   • Strengths: List their strengths.
   • Weaknesses: List their weaknesses.

Tips:

• Use the analysis to identify gaps in your strategy and opportunities for improvement.
• Regularly update the analysis to stay informed about your competitors. </aside>

<aside> <img src="/icons/light-bulb_yellow.svg" alt="/icons/light-bulb_yellow.svg" width="40px" /> The Important of Filters

For example If you want to see your content between 02-20, this filter will help you

The same thing for this one

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Define Target Audience Personas

1. Navigate to the Target Audience Persona page or database.
2. Click "New" to create a new persona entry.
3. Fill in the details:
   • Persona Name: Name the persona.
   • Demographics: Define the age, gender, location, etc.
   • Interests: List the persona's interests and hobbies.
   • Pain Points: Identify the challenges and problems the persona faces.
   • Goals: Describe the persona's goals and aspirations.
   • Preferred Platforms: Select the social media platforms they use.
   • Content Preferences: Define the type of content they prefer.

Tips:

• Create multiple personas to represent different segments of your audience.
• Use the personas to guide your content creation and marketing efforts. </aside>